Cricut, Inc.

Cricut, Inc.

Technology

NASDAQ:CRCT · NASDAQ Global Select

Market Cap $942.51M Beta 0.12 P/E (TTM) 12.9
$4.49 +0.45%

+$0.02 today

52W Low $3.74High $7.33

Vol 0.29M · Avg 0.51M

EPS (TTM)$0.35
Div Yield21.16%
Computer Hardware

Management

Put operating results in leadership context

Review returns on capital, executive background, insider transactions, and growth quality to judge whether management is compounding value well.

Return Metrics

ROE, ROIC & ROA over time

Management

ROE

22.3%

avg 26.2%

ROIC

18.8%

avg 22.3%

ROA

13.2%

avg 12.5%

Analysis

ROE is currently the strongest return metric at 22.3% versus its period average of 26.2%. 3 of 3 return metrics are above their quality threshold, which helps indicate how efficiently the company turns capital and assets into profit.

Management

Key executives, compensation & ownership

Management
NameTitleCompensationTenureAgeShares OwnedOwnership %

Ashish Arora

Chief Executive Officer, President & Director$7.98M58$4.34M2.07%

Kimball Shill

Chief Financial Officer$2.09M62$1.64M0.78%

Matt Tuttle

Senior VP, General Counsel & Corporate Secretary$665,193.0048$413,170.000.20%

Michael Hoade

Vice President of Finance

Ariel Fischer

Executive Vice President of DTC, Monetization & Engagement

David Henry

Executive Vice President of Product & Member Care69

Frank Iarusci

Executive Vice President of Sales & Channel Marketing

Glenn Rogers

Executive Vice President of International Sales & Marketing

James Dickey Suva

Senior Vice President of Finance, Treasurer & Investor Relations

Richard Murphy

Vice President of Operations

Ryan Harmer

Senior Vice President of Accounting & Corporate Controller$325,579.000.16%

Vivek Jayaraman

Executive Vice President of Platform Development

Insider Trading

SEC Form 4 transactions — last 12 months

Management

Buys

2

$43,390.49

Sells

53

$8.65M

Net Sentiment

$8.60M

Net selling

Most Active

Ashish Arora

48 transactions

DateInsiderTypeSharesPriceValue
May 28, 2026

Harmer Ryan

Direct

Sell17.3K$4.12$71,210.83
May 22, 2026

Ashish Arora

Direct

Sell60.0K$3.98$238,710.00
May 21, 2026

Ashish Arora

Direct

Sell60.0K$3.95$237,186.00
May 20, 2026

Ashish Arora

Direct

Sell60.0K$3.95$236,964.00
May 13, 2026

Makler Jason

Indirect

Buy310$4.15$1,286.00
May 12, 2026

Makler Jason

Indirect

Buy9.7K$4.34$42,104.49
Mar 3, 2026

Ashish Arora

Direct

Sell13.5K$4.25$57,257.06
Mar 2, 2026

Ashish Arora

Direct

Sell60.0K$4.28$256,596.00
Feb 23, 2026

Ashish Arora

Direct

Sell60.0K$4.42$265,092.00
Feb 20, 2026

Ashish Arora

Direct

Sell60.0K$4.62$277,410.00

1–10 of 55

Analysis

Insiders reported 2 buys worth $43,390.49 and 53 sells worth $8.65M over the last 12 months. That adds up to net selling of $8.60M. Ashish Arora was the most active insider with 48 transactions.

Growth Analysis

Historical CAGR & forward analyst estimates

Metric 10yr5yr3yr Fwd Est.
EPSN/AN/A+15.9%
-5.5% (6yr)1 analysts
RevenueN/AN/A+22.1%
-3.7% (6yr)2 analysts
Net IncomeN/AN/A+15.7%
-5.4% (6yr)2 analysts
EBITN/AN/A+14.3%
+3.5% (6yr)2 analysts

Analysis

Recent growth has been strongest in Revenue at +22.1% over three years. Forward estimates point to EBIT at +3.5% (6yr), giving you a quick check on whether expectations are accelerating or cooling.

Who manages CRCT?

Cricut, Inc. (CRCT) lists 12 active executives. The top listed executive is Michael Hoade, Vice President of Finance.

Are CRCT insiders buying or selling?

Recent insider activity shows net selling of $28.24M.

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