The Honest Company, Inc.

The Honest Company, Inc.

Consumer Cyclical

NASDAQ:HNST · NASDAQ Global Select

Market Cap $380.87M Beta 2.12 P/E (TTM) -21.5
$3.62 +1.97%

+$0.07 today

52W Low $2.07High $5.28

Vol 1.31M · Avg 1.65M

EPS (TTM)-$0.17
Specialty Retail

Management

Put operating results in leadership context

Review returns on capital, executive background, insider transactions, and growth quality to judge whether management is compounding value well.

Return Metrics

ROE, ROIC & ROA over time

Management

ROE

-9.2%

avg -11.4%

ROIC

-10.6%

avg -15.1%

ROA

-7.0%

avg -11.8%

Analysis

ROA is currently the strongest return metric at -7.0% versus its period average of -11.8%. 0 of 3 return metrics are above their quality threshold, which helps indicate how efficiently the company turns capital and assets into profit.

Management

Key executives, compensation & ownership

Management
NameTitleCompensationTenureAgeShares OwnedOwnership %

Carla Vernon

Chief Executive Officer & Director$1.01M55$3.95M3.59%

Dorria L. Ball

Chief People Officer$700,378.0064$425,396.000.39%

Curtiss Bruce

Chief Financial & Operating Officer and Principal Financial, Accounting and Operating Officer$551,215.0053$586,115.000.53%

Etienne von Kunssberg

Senior Vice President of Supply Chain$392,267.0050$284,913.000.26%

Jessica Marie Warren

Founder & Director$50,000.0044$1.25M1.14%

Brendan Sheehey

Senior VP, General Counsel & Corporate Secretary48$715,888.000.65%

Jonathan Mayle

Senior Vice President of Customer Sales35$449,155.000.41%

Stephen Winchell

Chief Innovation Officer51$483,293.000.44%

Brenna Israel Mast

Senior Vice President of Integrated Marketing & Communications

Thomas Sternweis

Senior Vice President of Strategy & Enterprise Development44$460,797.000.42%

Insider Trading

SEC Form 4 transactions — last 12 months

Management

Buys

0

$0.00

Sells

36

$2.93M

Net Sentiment

$2.93M

Net selling

Most Active

Vernon Carla

5 transactions

DateInsiderTypeSharesPriceValue
May 22, 2026

von Kunssberg Etienne

Direct

Sell4.5K$3.34$15,176.96
May 20, 2026

Vernon Carla

Direct

Sell119.4K$3.14$374,881.46
May 20, 2026

Ball Dorria L.

Direct

Sell6.9K$3.14$21,662.86
May 20, 2026

Bruce Curtiss James III

Direct

Sell12.7K$3.14$39,780.66
May 20, 2026

Mayle Jonathan

Direct

Sell6.2K$3.14$19,581.04
May 20, 2026

von Kunssberg Etienne

Direct

Sell2.7K$3.14$8,324.14
May 20, 2026

Sheehey Brendan

Direct

Sell9.8K$3.14$30,721.76
May 20, 2026

Sternweis Thomas

Direct

Sell6.7K$3.14$20,953.22
May 20, 2026

Winchell Stephen

Direct

Sell12.9K$3.14$40,462.04
Mar 9, 2026

von Kunssberg Etienne

Direct

Sell16.6K$2.75$45,655.50

1–10 of 36

Analysis

Insiders reported 0 buys worth $0.00 and 36 sells worth $2.93M over the last 12 months. That adds up to net selling of $2.93M. Vernon Carla was the most active insider with 5 transactions.

Growth Analysis

Historical CAGR & forward analyst estimates

Metric 10yr5yr3yr Fwd Est.
EPSN/AN/AN/A
N/A1 analysts
RevenueN/AN/A+4.6%
+0.1% (5yr)2 analysts
Net IncomeN/AN/AN/A
N/A2 analysts
EBITN/AN/AN/A
N/A2 analysts

Analysis

Recent growth has been strongest in Revenue at +4.6% over three years. Forward estimates point to Revenue at +0.1% (5yr), giving you a quick check on whether expectations are accelerating or cooling.

Who manages HNST?

The Honest Company, Inc. (HNST) lists 10 active executives. The top listed executive is Dorria L. Ball, Chief People Officer.

Are HNST insiders buying or selling?

Recent insider activity shows net selling of $25.69M.

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